In partnership with the nfl players association, we are proud to team up for the 9th annual crucial catch campaign, which this year, will expand beyond breast cancer to address multiple types of cancer through early detection and risk reduction. The idea of an nfl breast cancer awareness seems baseless. The nfls annual breast cancer awareness campaign, always in. Teams can choose to affiliate with whichever organization they choose, says the nfl spokeswoman. How breast cancer awareness in the nfl has expanded all. The gridiron is festooned with pink logos, herculeansized. Nfl continues reach for female fans through breast cancer. A brief history of breast cancer awareness month breast. Nfls breast cancer awareness sales are raising eyebrows about how much money is going to the american cancer society. And this breast cancer awareness month is a marketing scam thought catalog. October is breast cancer awareness month manchester city library. That initiative will come to an end next season, however, as the league is doing away with. The nfls breast cancer scam sells bunk science to profit off pink.
In the national football league, players are required to. For the eighth year, the national football league, the american cancer society and the nfl players association are teaming up to support octobers national breast cancer awareness month with a crucial catch. For all its recent stumbling on myriad social issues, the nfl has stood tall the last five years in regard to breast cancer awareness, and october is the month the league and the entire country. Nfl breast cancer awareness sales under scrutiny youtube.
Many of us were really hoping that the nfl might do the same kind of thing. Corporations use breast cancer awareness month to make money every. Each october, the nfl paints itself pink in honor of breast cancer awareness month. National breast cancer awareness month, aaron gordon writes, provides the perfect opportunity for the nfl to grow its female fan base. Established in 1985 as a partnership between the american cancer society and the pharmaceutical division of imperial chemical industries now part of astrazeneca, a leading manufacturer of oncology drugs. Professional football and the color pink go together during october, national breast cancer awareness month. The nfl is exploiting breast cancer for its own gain and setting a pathetic example for big business. For the last eight years, the nfl has dedicated a full month to raising awareness for breast cancer.
The nfl has become one of the largest supporters of breast cancer awareness month and nearly all players, coaches, and referees don the pink. Annie apple on nfl s breast cancer awareness month. To understand the personal, social, and political costs, read this book. Thats why i am so passionate about raising awareness, because i have seen firsthand how it can impact others. Breast cancer awareness is an effort to raise awareness and reduce the stigma of breast cancer through education on symptoms and treatment. Osborne, the syracuse professor whose book female fans in the nfl.
The purpose of this study was to assess the efficiency of the breast cancer awareness campaign mounted by the author. Kari was a 50yearold breastcancer survivor who had beaten a. A brief history of breast cancer awareness month brevard health. But with so little of the merchandise revenue actually going to research, its worth wondering whether the. The nfls annual breast cancer awareness campaign, always in october, has long been the leagues most substantial plan to appeal to women. Increasing public awareness of the importance of prostate health. Did the nfl stop donations to breast cancer and military charities in order to fund black lives matter. Designating a month for the issue serves the purpose of. Literally billions of dollars of raised in the name of breast cancer and yet, nothing to show for it except the same old advice get a yearly exam after age 50.
Why the nfl should ditch its breast cancer initiative amid. The following is a list of notable monthlong observances, recurrent months that are used by various governments, groups and organizations to raise awareness of an issue, commemorate a group or event, or celebrate something. Nfl crucial catch gear, nfl crucial catch hoodies, shirts. Theres no question that the nfls pink campaign has drawn a tremendous amount of attention to breast cancer awareness. Last sunday was breast cancer awareness day at the giants game, but eli apples mom annie talks about how she no longer sees pink during october.
Nfl supports breast cancer awareness with pink equipmentthe nfl and the american cancer society have partnered up to support octobers national breast cancer awareness month. A pink ribbon for breast cancer awareness is shown before an nfl. Breast cancer awareness programs are scarce and when available function on a very limited scale. The breast cancer nfl scam, brought to you by the american. The nfl shield is adorned with a pink ribbon in recognition of breast cancer. For the eighth year, the nfl, the american cancer society and the nfl players association are teaming up to support octobers national breast cancer awareness month with a crucial catch. Nfl to move on from pink october, teams will choose cancer charity after nine years, the nfls breast cancer awareness initiative will end after the 2017 season. In the united states, the national football league promotes breast cancer awareness by incorporating pink on and off the field, and comic strip. In an attempt to increase cancer awareness among women, school teachers were targeted as missionaries to the community. That initiative will come to an end next season, however, as the league is doing away with pink october, as its called by some. The nfl player then went on to give an example of having a tribute in october for breast cancer awareness month. A pittsburgh steeler wanted to wear pink all season for.
At the breast cancer awareness game in 2012, the niners invited a seasonticket holder named kari onto the field. The nfl moves on from pink october sports illustrated. This a way for nba players and fans to do their part in supporting the fight for breast cancer awareness and the pink ribbon support appeal. The nfl says it is not going to scale back its breast cancer awareness efforts, even as the league continues to come under. Nfl colored in pink during breast cancer awareness month. Choose hope offers a wide variety of breast cancer support and awareness products including bracelets, wristbands, jewelry, pins, apparel, hats and many more. Nfl auction the official auction site of the national. Crucial catch expands the impact of the nfls work around breast cancer to address multiple types of cancer through early detection and risk reduction.
Annual screening saves lives, campaign, reminding women about the importance of having a regular mammogram and taking control of their. Challenges the corporatization of the search for a breast cancer cure. Everyone knows that october is breast cancer awareness month. Its really well made and once you find your own way of keeping it securely fastened, you are all set i wear mine quite a bit, since its football season, and everyone who sees it has to have one. Nfl continues reach for female fans through breast cancer awareness. I love my nfl breast cancer awareness bracelet for so many reasons. Supporters hope that greater knowledge will lead to earlier detection of breast cancer, which is associated with higher longterm survival rates, and that money raised for breast cancer will produce a reliable, permanent cure. Will the nfl distance itself from the komen foundation.
The nfl has learned from its sixyear history with the breast cancer. Each october, the national football league joins the american cancer society to raise awareness about the importance of regular breast. Nfl breast cancer awareness more style than substance. Welcome to the extra point, where members of the nfls football data and analytics team will share updates on leaguewide trends in football data, interesting visualizations that showcase innovative ways to use the leagues data, and provide an inside look at how the nfl uses datadriven insight to improve and monitor player and team performance. Nfl to move on from pink october, teams will choose cancer. Shop for nfl crucial catch hoodies, shirts, apparel and more at. Nfl supports national breast cancer awareness month with a. Since 2009, nfl fans have watched their teams play through a pink filter during the month of october. Breast cancer awareness products profit off survivors suffering. Nfl to end pink october, allow teams to choose their own cancer charity. Each october, the national football league joins the american cancer society to raise awareness about the importance of regular breast exams and to raise money to help fight breast cancer since 2009, the american cancer society has partnered with the nfl. During all october nfl games, players will use pink equipmentgloves, cleats, sweat bands, protective sleevesand auction them off after the game, with the proceeds going to the american cancer society and team charities.
The national football league and nfl players association will support octobers national breast cancer awareness month with their fourthannual national breast cancer screening initiative and. Get nfl crucial catch gear from the official online store of the nfl. Stadiums will be awash in pink starting thursday when the. All nfl auction proceeds from the sale of breast cancer awareness items during the month of october will go to the american cancer society. Breast cancer awareness products pink ribbon choose hope. Breast cancer awareness month bcam, also referred to in america as national breast. Special pink merchandise will be available at various retailers, including,, instadium retail stores, at dicks sporting goods, lids and more. Her 2011 book, pink ribbon blues, won awards and critical acclaim for taking on. This category includes products featuring the pink ribbon representing breast cancer awareness october is breast cancer awareness month.
Nfl questioned over profits from pink merchandise sold to. The houston texans responded with a statement to the story thats included below. For the third consecutive year, the nfl is observing national breast cancer awareness month. National prostate health month nphm, also known as national prostate cancer awareness month, is observed every september in north america by health experts, health advocates, and individuals concerned with mens prostate health and prostate cancer. The nfls campaign, which aims to increase awareness of the need for annual breast cancer screenings especially for. This weekend, and during the month of october, nfl teams will be wearing pink and doing all they can to promote breast cancer awareness.
Breast cancer, whether i like it or not, is part of my familys story. I spoke with her recently about the history of pink products, why the idea of. The month of october, designated to be an observed commemorative month to raise awareness of breast cancer. But if the league is encouraging teams to take part in breast cancer awareness month. Every october, in recognition of national breast cancer awareness month, the nfl sets aside the bravado and testosterone the league has become famous for and coerces its players to wear pink.
I interviewed one of our own greenville college students josh herrick about how we as students, like the nfl, can support the cause for breast cancer awareness with some course of action. This is in the hopes that it will raise awareness to breast cancer research and screenings. The woman who made the nfl think pink new york post. The raiders breast cancer awareness game will be on october 21. Screening saves lives campaign, reminding women about the importance of having a regular mammogram. The nfls breast cancer scam sells bunk science to profit. Nfl says it isnt scaling back pink for breast cancer awareness month.
Why deangelo williams supports breast cancer awareness. The national football league, the nfl players association and the american cancer society are teaming for the seventh year to support octobers national breast cancer awareness month with a crucial catch. Komen had been handing out bright pink visors to breast cancer survivors running in its race for the cure since late 1990. My wife says its because women, even those who dont have breast cancer, understand the importance of finding a cure and eliminating the disease and are willing to work actively in support of awareness. The annual initiative to turn the nfl pink for breast cancer awareness month will seem tone deaf at best in the wake of the leagues domestic violence scourge. The nfl and breast cancer awareness comprehensive cancer. The stage was set for the evolution of the breast cancer ribbon. Websites misrepresented details of an agreement between the national football league and. The nfl is covered in pink, but only a sliver of sales goes to breast. Nfl helps american cancer society fight breast cancer. For deangelo williams, wearing pink is not just a color choice, its a culture of awareness on the field, to honor those affected by breast cancer. Comprehensive cancer centers of nevada, an affiliate of the us oncology network, encourages and supports various organizations contributing to cancer awareness, education and research.
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